Privacy Policy

What we collect

We may collect contact details, enquiry content, and, if you consent, site analytics such as page views, referral source, device information, and masked session replay data.

How we use it

We use this information to respond to requests, scope potential work, operate the site, understand which pages and calls to action are useful, and send newsletter updates when you explicitly subscribe.

Newsletter signup

If you join the newsletter, we collect your email address through our email publishing provider so we can send case notes, delivery insights, and unsubscribe links. We do not add you to the newsletter unless you submit that form yourself.

Analytics consent

You can accept or decline analytics when you arrive on the site, and you can reopen those settings at any time from the footer. Session replay is only enabled after consent, and form inputs are masked.

How long we keep it

We keep enquiry and project-related information only as long as needed for legitimate business, legal, and operational purposes.

Your rights

You can request access, correction, or deletion of your personal information by emailing cases@bakerstreetai.uk.

Company details

Baker Street Intelligence Ltd is registered in England and Wales under company number 17096419.

Registered office: 71-75 Shelton Street, London, England, WC2H 9JQ.